Current applications of 3D printing for first time at WETEC

14.11.2019 - 01:00

International trade fair for advertising technology in Stuttgart offers added value for visitors / Première for promotion of the young generation with Young Professionals Day

Join in, try out and test - that's what the diverse framework offer will be all about at WETEC, which will take place from 30 January to 1 February 2020 in Stuttgart. The international trade fair for signmaking, large format printing, light advertising and digital signage will include impressive special shows, specialist forums and activity areas in the Jacques Lanners Hall (Hall 3). Specialist visitors will find a comprehensive product portfolio presented by around 100 exhibitors from Germany, Italy, Spain, Belgium, Denmark, Poland, Austria and the Netherlands.

Learning by trying out

For the first time at WETEC, the "3D Print WORLD" will highlight the theme of current progress and options for the use of 3D printing in advertising technology. In the trade fair halls, companies will showcase their innovations and products in interesting presentations: With a 3D desktop printer, Mimaki Deutschland GmbH will demonstrate how the production of jigs can be both inexpensive and simple. The specialist visitors can obtain an impression of samples already produced by the 3DUJ-553 3D full-colour printer. Using a 3D printer desktop and large-format exhibits, Karl Gröner GmbH will show what dimensions can be realised already today. Exceptional 3D print applications for the retail trade and exhibition presentations will be highlighted by MASSIVit with the model 1800 Pro, which makes possible the production of outdoor advertising elements, displays and sculptures in large format, high resolution and perfectly reproducible.

In the "WORK AND DO Area", the main emphasis will be on the transfer of knowledge by trying out. The experienced advertising technicians from signforum24 will illustrate the interplay of various applications of advertising technology. Visitors can themselves get involved and learn the tricks from the professionals. In the WORK AND DO Area, a complete production sequence from data input to design and the finished product will be demonstrated. Machines and equipment from many manufacturers in the sector are available for testing and trying out. With help from the visitors, a complete stand with decorated walls and an illuminated advertising system will be created.

Also the "WRAPandSTYLE Area" will encourage participation, the top foilers in the sector will share their knowledge in cooperation with the team from Folien + Zubehör Technischer Großhandel. The focus of the activity area will be on several theme areas: Firstly, big names from the sector such as 3M and Avery Dennison will demonstrate the opportunities of vehicle wrapping with digital print or colour foils, and the stone chip protection on a 3D element and on an engine bonnet. Visitors can also see how interior refinement with design foils is done by the experts.
In addition, F+Z und Intercoat, a foil manufacturer from Germany, will highlight the apparently forgotten possibilities of classical vehicle lettering. Some complex design solutions will be demonstrated to visitors on location, who will also be encouraged to participate. Climate protection is also a foil topic. In the WRAPandSTYLE Area, flat glass and safety films will be shown with which a special heat protection and the reduction of heat loss can be achieved.

Exchange of knowledge between experts

In the specialist forum, the programme includes presentations and best-practice examples of topics that move the sectors. Exhibitors and experts will share their valuable know-how with the specialist visitors. Interested companies can apply for a presentation slot up until 15 December. Contact partner for the WETEC Specialist Forum is Cristina D'Elia, telephone: +49 711 18560-2679, e-mail:

Targeting the promotion of the young generation

The Young Professionals Day will be held for the first time and is aimed at industry newcomers.
Schoolgoers, students and young professionals are invited to attend the Action Day (Thursday, 30 January) in order to become acquainted with the occupational fields of EXPO 4.0, i.e. textile finishing, advertising technology and visual communication. Students from the Stuttgart Media University and Messe Stuttgart are jointly developing a programme by young professionals for young professionals. The Young Professionals Day will feature special talks, hands-on activities and tours of the trade fair tailored directly to the target group. Tickets for the Young Professionals Day can be obtained with the promotion code "YPD_DeinTicket" at

Information for visitors
WETEC will take place from 30 January to 1 February 2020 in the Jacques Lanners Hall (Hall 3). Taking place parallel will be the trade fairs TV TecStyle Visions and GiveADays in the L-Bank Forum (Hall 1) and Hall 5. The trade fair will be open on Thursday and Friday, 30 and 31 January, from 9.30 to 18.00, and on Saturday, 1 February, from 9.30 to 17.00. Visitors attending WETEC can access the event via the Entrance East, which directly adjoins the L-Bank Forum (Hall 1). A total of 7000 parking spaces are available in the area around the trade fair grounds while the urban railway station (S-Bahn) at Stuttgart Airport is just a few minutes walk away.

Tickets can be ordered online at A free day ticket is available with the promotion code "WETEC20IhrTicket" and entitles the holder to visit all events in the EXPO 4.0 trade fair combination.

About EXPO 4.0 – Print.Produce.Promote.
EXPO 4.0 is the leading platform for visual communication and haptic advertising. The three trade fairs TV TecStyle Visions, WETEC and GiveADays showcase new products and innovations in the areas of textile finishing, advertising technology and promotion. In spring 2018, the trade fair combination recorded a total of 566 exhibitors from 28 countries and 13,700 trade visitors from 41 countries.

Photo captions:
WETEC_WRAP_AND_STYLE_Area: The top foilers in the sector will share their knowledge in cooperation with the team from Folien + Zubehör Technischer Großhandel.

WETEC_YoungProfessionalsDay: The Young Professionals Day will be held for the first time on 30 January 2020 and is aimed at industry newcomers.

Copyright: Messe Stuttgart

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