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T4M: Pioneers fly the flag in Stuttgart10.05.2019
3,163 trade visitors, 16 per cent of whom came from abroad, were registered by the organiser Messe Stuttgart at the première of T4M – Technology for Medical Devices, the new trade fair for medical technology in southern Germany. Visitors travelled to Stuttgart from 25 countries – primarily from the important medical technology locations of Switzerland, France and the Netherlands. Just under one fifth of the German visitors to T4M came from Bavaria (16 per cent). The majority of trade visitors came from the main region for medical technology, i.e. Baden-Württemberg.
Messe Stuttgart was satisfied with the outcome of T4M. "The trust which the industry placed in T4M lays the foundations for the future of the new medical technology trade fair in Stuttgart. The organisers are aware of this responsibility. "We take the remit from the industry seriously. We have the power and stamina to establish Stuttgart as the hub for medical technology in southern Germany," said Ulrich Kromer von Baerle, CEO of Messe Stuttgart. The date for the next T4M has already been fixed: it will be held from 5 to 7 May 2020, i.e. again concurrently with Control, International Trade Fair for Quality Assurance. "We want to extend the synergies between the two trade fairs still further and harmonise the concepts more closely. We are already looking forward to the continuation of T4M and will use the time up until then to actively improve the trade fair together with our exhibitors, all interested parties and supporters," said Kromer von Baerle.
Pioneering spirit and optimistic mood
The innovative capacity of the industry and the optimistic mood in the companies could clearly be felt at T4M. Modern, high-quality stands and exciting exhibits featured prominently at T4M. The more than 250 German and international exhibitors at the début event therefore demonstrated the importance they attach to the new trade fair for medical technology in Stuttgart. A clear statement in this respect was made by Dr. Jörg Lässig, Managing Director of SITEC Industrietechnologie GmbH from Chemnitz: "The size of our stand here at T4M is affirmation that we believe in the success of this trade fair. I am also convinced that we should fly the flag. If we only ever watch and observe, nothing can be achieved. We must become actively involved. And even though the trade fair is still in its infancy, I believe that it has the potential to become a large international event."
Quality of the contacts as a success factor
Valuable new business contacts were forged on the exhibition stands during T4M. Jacek Nowinski from the International Sales Department of CARL HAAS GmbH confirmed that quality is the most important aspect in regard to contacts: "The leads which we generated here are extremely valuable. This is more important to us than a large number of contacts in which, ultimately, not one is really any good. We generally see high potential for our company in medical technology, and our attendance here at T4M was successful. This was confirmed to us by a great deal of positive feedback."
1 trade fair ticket covered everything
The admission ticket for T4M included the varied offerings in the accompanying programme comprising technical talks, guided tours, workshops and a daily XING breakfast. The highlights also featured presentations by more than 50 start-up companies in the T4M Start-Up World in the centre of the exhibition area. "The positive aspect of T4M is that a great deal of interaction takes place here. Visitors do not just come here to talk to business partners. They can also increase their expertise," said Helge Hinniger, Corporate Communications Manager at the American company FORT WAYNE METALS. "The accompanying programme directly in the hall also encouraged interested parties to visit the stands."
Jointly organised, varied range of information
The precise orientation to the needs of the industry was achieved through close cooperation with representatives from companies, cluster organisations, research institutes and trade associations. For example, a 21-strong trade fair advisory panel started collaborating to organise T4M in May 2018. "Thanks to my work in the trade fair advisory panel, I gained interesting insights into the development of T4M," said Michael Götti, Vice President Corporate Marketing & Communications of the Swiss CICOR Group. "In particular, it was exciting to see how the T4M Team created such a first-class trade fair in a very short space of time. The opportunity to actively co-design the trade fair and the accompanying programme also proved valuable to us. We could well imagine taking part in the trade fair again next year."
Additional comments by exhibitors at T4M - Technology for Medical Devices:
Sascha Gersmann, Head of Marketing & Key Account Manager, CITIZEN MACHINERY EUROPE: "We were able to establish some interesting new contacts here in Stuttgart – that was also due to the trade fair's clear focus on the areas of manufacturing and production. If these contacts develop as we expect, we will also exhibit again at T4M in 2020."
Giampaolo Meana, General Manager, QOSINA Corp.: "The atmosphere is nice and the mixture of the different technologies awakens the general interest of the visitors. T4M's focus on manufacturing and production fits our offer and the organization is very good. But of course the show needs to grow and evolve to reach its full potential. That's why it's important that T4M continues."
Cathleen Runge, Quality Manager, Sioux 4Plus: "We consciously opted for Stuttgart and T4M because we can show our clinical and technological value-added to the right target group and develop new markets here. Stuttgart is a very interesting region for our company on account of the potential customers, but also due to BioRegion Stern. That's because we support innovations in medical technology."
Michael Cmok, Technical Sales Director, XIMEA GmbH: "We experienced T4M as a young, fresh and modern trade fair where there are numerous opportunities to forge new contacts. It is very important for us to become better acquainted with the medical technology industry, meet the right people and carry out professional networking. The extensive accompanying programme of T4M plays its part here because it also attracts trade visitors."
Tony Crofts, Sales & Marketing Director, Shawpak: "The T4M show in Stuttgart has attracted high quality visitors from large multi-national companies. It’s been good to see visitors from across Europe, not just Germany, visit the show and our stand. For Shawpak our co-exhibitors are also potential clients and for those reasons we will be coming back next year!”
Ulrich Kromer, CEO of Messe Stuttgart.
Speakers from industry and science provide inspiring insights and outlooks on how and in what direction the medical technology industry will develop.
VDI Guideline 2017 "Medical Grade Plastics" – clarity and binding procedures for plastics in medical products. Prof. Dr.-Ing. Thomas Seul, Schmalkalden University.
T4M 2019: Experience medical technology products live and obtain answers to individual questions.
T4M offered an exclusive accompanying programme not only for young talents in medical technology.
Over 50 start-ups presented their company and their innovations on the pitching stage.
T4M – Technology for Medical Devices – will be held again next year from 7 to 9 May 2020.
The focal points of T4M include production technology, the production environment, services, components and materials.
Copyright : all photos MESSE STUTTGART
About T4M, Technology for Medical Devices
T4M - Technology for Medical Devices - brings technologies, processes and materials for the production and manufacturing of medical technology to Stuttgart. The combination of a trade fair, forums, workshops and networking enables exhibitors and visitors to forge valuable business contacts and provides them with future-oriented momentum.
The trade fair figures in the press release have been updated after FKM certification.
Fotos of T4M
T4M 2020Eine Bestätigung des Messeerfolgs ist auch die Zusage aller Anbieter von Gemeinschaftsständen, 2020 in Stuttgart wieder mit dabei zu sein.BILDNACHWEIS MESSE STUTTGART
T4M 2020Für die T4M 2020 haben bereits jetzt zahlreiche namhafte Firmen ihren Stand gebucht.BILDNACHWEIS MESSE STUTTGART