REISEN HAMBURG is the LeisureWorld for holiday makers. Since 1978, the trade fair has been the place to go for travel fans looking for destinations near and far in various holiday formats. Your offer and advisory competence will meet enthusiastic interest.
- Origin of visitors: 40% from Hamburg, 37% from Schleswig-Holstein, 19% from Lower Saxony, 4% others
- Visitor profile: On average 51 years old, 54% female / 46% male
- High quality of visitors: More than half the visitors of 2020 stated they intend to travel more than twice that year.
- High purchasing power: Average net household income over €3,500
- Interests: Keen interest in city trips, active holidays, camping and beach vacations, adventure and cultural holidays as well as short trips
Source: Visitor survey in 2020