Design, inventive talent and extraordinary concepts
Schwaebisch Hall, September 2016. What comes from KLAFS is sending a clear
signal again and again: Design, inventive talent and extraordinary concepts are
the main reasons why KLAFS has become the innovation driver for the whole sauna
and spa industry. The latest outcome of this inventive talent is truly a
revolution for the sauna market: The sauna S1 (www.klafs-s1.com), the world’s
first sauna to retract at the touch of a button – just like the zoom lens on a
The S1 is an extremely spectacular, but in the end only the latest chapter of a
long-term success story: Since 1928, KLAFS has been creating places of
relaxation for the body and spirit. Helping the sick and protect the healthy
from disease – that is the explanation of company founder Erich Klafs why he
has devoted his life to the medical bath therapy and later the sauna.
Although the wellness trend sometimes yield strange results: The company stands
without compromise in the tradition of Erich Klafs. Wherever KLAFS is written,
there is always well-being and health in it. The company aims to enable people
to live a better life – both physically and mentally. A clear mission, which
is the motivating force for the KLAFS team day by day.
For that reason the company, which once has been a small family business, has
advanced to become a world market leader in the sauna, pool and spa sector.
Today, over 600 employees work on fulfilling – and surpassing – the growing
demands of customers. From the small, private dream sauna right up to the
luxurious hotel spa. And this across the entire world, with competent advice
from carefully trained experts and an on-site service from the experienced
With pleasing regularity, KLAFS manages to introduce surprising new concepts for
wellness and health. Together with renowned designers, the company not only
develops innovative, but also beautifully formed products. This is proven by
numerous prestigious awards, such as the “iF Product Design Award in Gold”,
the “Red Dot Design Award” or the “European Spa Award”. Therefore the
successful company has made his way up to a leading brand, which is high
profiled and highly respected in large parts of the general public. This is why
a top-class committee has chosen KLAFS for the project „Brands of the
century”. And the brand KLAFS is one of the winners of the new German Brand
Award. It is created by the German Design Council in order to award pioneering
brands and brand-builders.
In order to meet growing demands and implement the many ideas of architects and
builders with regard to sauna, pool and spa as best as possible, Klafs has
constantly expanded its range of services. From the basic concept to the
fine-tuning; from interior fittings to the completed operation, KLAFS
specialists take care of many different customer requests. This often results in
wonderful, individual solutions, such as the Dolder Grand Spa in Zurich
(Architect Lord Norman Foster) or the Biorhythm-Spa outfitting for Roomers Hotel
in Frankfurt (Nik Schweiger).
The manner in which KLAFS takes responsibility for the environment while
interpreting market developments sensitively for the individual situation can be
seen in numerous innovative developments for an efficient use of natural
resources. Intelligent control and energy saving packages such as Green Sauna or
the new Green Steam for steam baths represent a concept of ecological
sustainability, to which KLAFS is committed. The same applies to the Blue Angel
environmental seal for all saunas or for the use of timber from sustainable,
certified forestry. In each case, KLAFS is a pioneer in the market.
By these means, KLAFS sauna and spa landscapes pamper people across the world.
For example in the Dolder Grand Hotel in Zurich/Switzerland, the Kameha Grand in
Bonn/Germany, the Eden Roc in Ascona/Switzerland, the Momentum Spa in
Duesseldorf/Germany, the Krallerhof in Leogang/Austria, the Corinthia Hotel in
London/UK, the Faena Hotel in Miami/USA or the Shangri-La in Shanghai/China, to
name but a few.
For more information, please contact:
KLAFS GmbH & Co. KG, Erich-Klafs-Straße 1–3, D-74523 Schwäbisch Hall
Tel.: +49 (0)791 501-0, Fax: +49 (0)791 501-248 or at www.klafs.com
The sauna and spa world of KLAFS can be experienced at first hand. In one of the
numerous showrooms or in the House of Sauna & Spa at the headquarters of the
company in Schwaebisch Hall, Germany.
KLAFS is the market leader for sauna, pool and spa and the innovator in the
industry which sets new trends in sauna and spa again and again. That is the
reason why the brand KLAFS is one of the winners of the new German Brand Award.
It is created by the German Design Council in order to award pioneering brands
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