Reach your caravaning target audience
Caravaning remains a key theme in the tourism and leisure industry and the demand is high. Nowhere else will you reach so many camping enthusiasts. And why? Because two million people come to the trade fairs in Germany to find out more about caravans, with an impressive 43% deciding to make a purchase after their visit. As shown by the findings from a study carried out by Focus Caravaning.
Visitors to CMT are particularly invested in their caravans. And this was reflected in our survey results: a whole 65% of visitors came to CMT to find out more about caravans and caravaning. The comprehensive selection of caravans and mobile homes also includes motor homes, camping buses, tents, campsites, along with camping and caravaning accessories.
Not from the caravaning sector? Not a problem, maybe our tourism halls could interest you more. You also have the option of exhibiting at one of our subsidiary trade fairs, which cover cycling, hiking, wellness, cruises and DIY conversions.
Keyfacts about CMT***
Caravanners make purchases at CMT
- World's largest public trade fair for tourism and leisure
- 268,000 visitors
- 1,200 leisure vehicles exhibited
- 65% are particularly interested in caravanning
- 96% of visitors recommend CMT to others
- Complete range of caravans and motorhomes:
Motorhomes and caravans, camper vans, tents, campsites, camping regions, specialist literature, caravanning press, services and financing, camping equipment and accessories, caravanning equipment and accessories, associations and federations
* Source: Focus Caravanning 2024
** Source: 2024 promobil/CARAVANING reader survey
*** Source: CMT show report 2026





